Hold onto your seats, folks, because we’ve got some major news for you! It looks like HBO’s streaming walled garden is finally coming down, and we’ve got the inside scoop. According to our sources, Warner Bros. Discovery is in talks to sell some of its HBO library titles to none other than Netflix! Can you believe it? This would be the first time in nearly a decade that HBO shows would be available on a rival streaming service in the U.S. And the first title that’s rumored to be part of the deal is the beloved Issa Rae comedy, Insecure, which just wrapped up its fifth and final season on HBO.
Now, we know what you’re thinking: why would Warner Bros. Discovery do such a thing? Well, apparently it’s all about the bottom line. Despite pushback from some HBO veterans, corporate financial considerations won out. Of course, the deal isn’t set in stone just yet, but if it does go through, it would mark a major strategy shift across the premium pay landscape.
But here’s the kicker: the shows would still be available on HBO Max, just not exclusively. Warner Bros. Discovery CEO David Zaslav has been open to licensing content to boost the company’s bottom line, and earlier this year, they even started distributing titles like Westworld to free streaming platforms like Roku and Tubi. And while Insecure did get a run on Warner Bros. Discovery-owned cable network OWN earlier this year, this latest move would be a first in the streaming era.
It’s a surprising move, to say the least, and one that’s sure to raise eyebrows across the industry. But on the other hand, putting HBO shows on Netflix could give them even more exposure and reach new global audiences. It’s a brave new world out there, folks, and we can’t wait to see what happens next.